Why not try it? | Placebo

Why not try it?

At Placevo, our story began with a simple but powerful question: why not try?
We didn't have a manual, nor a master plan. Just a constant concern: why do some people, without choosing it, are born with different opportunities? Why are there those who never have the possibility to decide? And most importantly: if you do have the possibility, why aren't you taking advantage of it?

The world we live in pushes us to accept routines that don't fulfill us: jobs that don't inspire, schedules that wear us down, lives that seem borrowed. But if there's an idea, a passion, a voice inside you that tells you "do it," why silence it?

At Placevo, we decided to listen to that voice. We committed to our brand as an act of creative expression and resistance in fashion. It wasn't easy, and it's still a challenge today. But what we never carry is the doubt of not having tried.

The real reward isn't material. The reward is the peace of knowing you gave it all for something of your own. And if it works, if it grows, if it connects… then you will have created something capable of inspiring others.

It's not about luck. It's about courage, about taking the first step.
That's how Placevo was born. And you, why don't you start your own path?

Why not give it a try?
At Placevo, our story was born from a simple yet powerful question: why not give it a try?
We didn't have a manual or a master plan. Just a constant restlessness: why are some people, without choosing it, born with different opportunities? Why are there those who never even get the chance to decide? And most importantly: if you do have that chance, why aren't you taking it?

The world we live in pushes us to accept routines that don't fulfill us: jobs that don't inspire, schedules that wear us down, lives that feel borrowed. But if inside you there's an idea, a passion, a voice telling you “do it” , why silence it?

At Placevo, we chose to listen to that voice. We bet on our brand as an act of creative expression and resistance in fashion. It wasn't easy, and it still remains a challenge today. But what we've never carried is the doubt of not having tried.

The real reward isn't material. The reward is the peace of knowing you gave everything for something that's yours. And if it works, if it grows, if it connects… then you'll have created something powerful enough to inspire others.

It's not about luck. It's about courage—about taking the first step.
That's how Placevo was born. And you—why not start your own path?